November 20, 2019: The Laredo Chamber of Commerce today announced it has joined the Small Business Saturday Coalition and that it will, together with the City of Laredo, Mile One and Laredo Economic Development Corporation, support this year’s Small Business Saturday® celebration – powered by American Express which takes place on Nov 30. Between Black Friday and Cyber Monday sits Small Business Saturday – a day dedicated to supporting the small businesses that make our community unique and provide invaluable contributions to our economy. Recognizing the importance small independently-owned businesses in our community, Small Business Saturday will consist of a series of events in different parts of town for three consecutive Saturdays.
The festivities will offer an array of discounts at local shops, entertainment, fashion shows, refreshments, and a fun shopping experience. From unique fashion items at local boutiques, to delicious food and beverages, various local businesses will be ready to welcome our community on:
November 30th – Del Mar Blvd
December 7th – Downtown Laredo
December 14th – Avenida San Bernardo
Nelly Vielma, Councilmember for District 5, proudly announced that this year the celebration will conclude with a “Shop Local Market Extravaganza” on Saturday, December 21st at Sames Auto Arena, where small businesses are invited to set up a booth. The community is invited to enjoy holiday ice skating and shopping under the same roof. Small business owners are encouraged to reach out to the Chamber to receive commemorative “Small Business Saturday” items that can be used to promote the campaign such as reusable shopping bags, posters, bandanas, balloons, and a marketing guide to support them in promoting their business.
Created by American Express in 2010, Small Business Saturday serves as the ceremonial kickoff to the holiday shopping season for small businesses across the United States. In 2018, U.S. shoppers reported spending an estimated $17.8 billion at independent retailers and restaurants on the day, according to the 2018 Small Business Saturday Consumer Insights Survey.1 In addition, the Small Business Economic Impact Study2 from American Express found that an average two-thirds of every dollar ($0.67) spent at small businesses in the U.S. stays in the local community, meaning a consumer’s local impact during the holiday shopping season can be significant. Small Business Saturday celebrates the diversity of small businesses across the U.S. and the Laredo Chamber of Commerce recognizes the importance of supporting small businesses, the jobs they help create, and the culture they foster in local communities. The Small Business Economic Impact Study also found that in addition to small businesses directly employing members of the community, spending by those small businesses and their employees in the area also supports local jobs – in fact, for every ten jobs at a small business another seven are supported in the local community.